For Northern Europe, fleece jackets are a core cold-weather line, and getting the sourcing right decides whether the season is profitable or painful. The notes below are aimed at DTC Brands sourcing for 2026, and they focus on the details that decide quality and margin.
Specify gram weight, composition and shrinkage tolerance in numbers, not adjectives. A soft hand feel and a stable hand feel are different things; ask for both after three washes, not one. The polar fleece in 200-300 gsm determines most of the comfort and durability, and it is the first item to write into the specification. The performance buyers pay for is breathability and quick drying, and it comes from the polar fleece in 200-300 gsm combined with careful make-up.
Build a buffer of seven to ten days between the ex-factory date and the sailing date for the unexpected. Book capacity in advance for peak months; a factory that is full in September cannot rescue a late October order. Keep a second qualified factory on file, because a single-source season carries avoidable risk. Split large programmes into two or three deliveries so that early stores are fed and later stores are not overstocked.
Ask for social compliance documentation such as a BSCI, Sedex or WRAP audit dated within the last twelve months. Animal-derived fill and trims need documentation, and buyers should keep it on file for the season. Sustainability claims must be backed by traceability, so keep certificates for recycled or responsibly sourced material.
A factory that can show recent fleece jackets export documents is usually a safer partner than one that only shows samples. Ask the factory how many fleece jackets lines it runs and whether your order shares a line with another buyer. Confirm who owns the pattern and the grading, especially if you intend to reorder the same block next season. Request the production schedule before you pay the deposit, so you can see where your order sits.
For a seasonal category, hold a small air-freight allowance back for the fastest-selling colourways. Plan the sailing, not the shipping date: the production calendar should work backwards from the arrival window. Insist on moisture protection in transit, because damp cartons are a common cause of mould claims in winter shipments. Label every carton with the PO number, size, colour and quantity so that receiving is quick and accurate. Retail-ready packing removes a handling step at destination and reduces damage claims.
Most price gaps between quotations come from a different material grade or a different lining, not from factory margin. Ask for a cost breakdown by component; it turns a price argument into a specification conversation. Freight, duty and inland handling can add more than the factory price difference, so compare landed cost, not FOB. A small increase in fill weight or yarn count changes the cost meaningfully, so price two specifications side by side.
Sign, approve, inspect, pack, document. Those five verbs separate a calm season from a costly one.
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